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Authors on Twitter

I have split my Twitter Accounts so that right now I'd like to focus on

Author Information: https://twitter.com/CharlesMiske
Fitness, running, general: https://twitter.com/tripeakprod
Mountains, Seven Summits: https://twitter.com/7SummitsQuest

It's a pain because Twitter and browsers don't play well together, and surprisingly private/incognito windows actually share information between them, so I can't be logged into more than two accounts at a time without breaking things.

From a business perspective though it makes a ton of sense. There is a trap though to this whole scheme of marketing on Twitter that I'd like to point out.

Most authors on Twitter are using it as a support group.


Yep. You read that right. When I, as an author, have 2000 authors that I follow, and they follow me, there is ultimately absolutely no purpose in it. We can gripe at each other, brag to each other, and send each other nearly endless spam Tweets about buying our next book, or last book, or last ten books. But other than that there is no purpose in it. This makes it a support group, since there is no economic advantage to it.



What you want as an author on Twitter is for your 10,000+ fans to follow you. Aside from a few celebrities, many of whom oddly have nearly even patterns of 5,000 followers, I don't see that happening on Twitter.

One angle, and I'm sure it would violate the Amazon TOS, would be if the authors all agreed to send each other review copies and trade 5-star reviews. In theory you could have 2000 of those within a week.

Anyway, riding the edge of the system and gaming it aside, have fun with your support groups, and work hard to develop a serious base of people who will buy and read your books, not people posting "#amwriting" every few hours. Those should be sent to fans, not authors.

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